Influencer Marketing & Brand PR

Credibility and community are the currencies of modern marketing. At Bliss Media Solutions, we connect your brand with voices that truly matter, building genuine partnerships that enhance visibility, establish trust, and drive meaningful community engagement.

We handle the full spectrum of external brand outreach, managing every detail from initial strategy to final performance reports.

Image features wellness influencer @_madswellness in collaboration with our client, SUKU Vitamins

Influencer Marketing: Strategy and Execution

We believe in authentic connections over transaction-based posting. We don’t just find accounts with large followings; we find creators whose audience, values, and mission genuinely align with yours.

Our Full-Service Influencer Process

Targeted Research & Sourcing

We maintain a curated database of trusted influencers and creators, focusing on micro- and macro-influencers who guarantee high engagement and credibility.

Outreach & Negotiation

Our team manages all communications, handles contract negotiations, and secures fair compensation for partnerships that feel organic.

Logistics & Gifting

We coordinate all gifting and manage PR box creation and fulfillment, ensuring a seamless experience for the creator and your brand.

Campaign Management & Reporting

We track campaign performance against measurable KPIs, providing comprehensive reports to quantify the return on your partnership investment.

We’ve successfully collaborated with some of the biggest names in the industry, including global fitness influencer Jen Selter, securing placements that significantly enhance brand authority.

Brand Public Relations & Media Outreach

Need expert assets to support your existing marketing team or supplement a smaller package? We offer specialized creative services, quoted specifically based on scope.

Dedicated Public Relations Services

Media Outreach Campaigns

Securing earned media placements, features, and interview opportunities in industry-leading publications and relevant media outlets.

Press Release Development

Drafting compelling, professionally written press releases to announce product launches, events, or major company news.

Brand Credibility

Leveraging media mentions and high-profile features to reinforce your brand's expertise, authority, and trust (E-E-A-T).

Featured Work

SUKU Vitamins

Achieved 120% growth in organic engagement and established a professional, high-credibility digital identity across all Meta platforms for a leading gummy vitamin brand.

Cathy’s Kombucha

Located in Hamilton, Cathy’s kombucha started as a family owned business with one goal in mind. Improve gut health.

Ready to build genuine partnerships that grow your brand’s credibility?

Let’s discuss your ideal collaborator and strategic PR goals.

Frequently Asked Questions

How do you measure the success of an influencer campaign?

We measure success beyond simple vanity metrics. We focus on KPIs such as click-through rates (CTR), community engagement growth, unique content impressions, and referral traffic to ensure the campaign delivers measurable business impact.

Do you only work with large, established influencers?

No. We often prioritize micro- and mid-tier influencers who have extremely loyal, niche audiences. While we have secured partnerships with global icons, our primary focus is always on alignment and return on investment, regardless of follower count.

Is the PR campaign separate from influencer marketing?

Yes, they are distinct services. Influencer Marketing focuses on creator partnerships and sponsored content, while Brand Public Relations focuses on securing earned media and press mentions. We can run them concurrently or separately based on your goals.